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Color inspiration: yellow and gray

Yellow is a color many people affiliate with joy, elation, happiness, and creativity. It is no wonder companies like Cheerios, McDonalds, Nikon, Shell, Ikea and Amazon, just to name a few, use yellow as their signature or as a significant part of their logo or marketing material. Using yellow on your website is a fast and fun…

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DIY SEO isn’t always a good idea

Everyone wants their site to be found and get traffic, but not everyone wants to pay for SEO. There are a number of reasons why people may not want to pay it. Some may think it doesn’t really work. Some think it’s a rip-off, because it’s true, you can’t always “see” what was done to make the…

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Typewriter fonts

The thought of composing on an old-fashioned typewriter makes my brain hurt and brings back horrific memories of running out of correction tape and white-out the night before my final essay, worth half my grade, was due. I’m sure I’m not alone in the feeling, and yet, I hear reports here and there that there…

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Friday Night Fonts: A Tuesday Special

Whether you are a teacher, professor, coach, sorority or fraternity member or just a nerdy and enthusiastic student, it can be hard to find just the right font for that poster or project that is due in less than 2 hours. Well, Sumy Designs is here to help and we’ve has put together this selection of…

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Design lingo

Lorem Ipsum Lorem ipsum dolor sit amet, consectetur adipiscing elit … Huh? You will probably see this copy in your initial web design drafts in places where you don’t have your final copy ready. Simply, it is dummy copy that temporarily fills the place of regular copy. Lorem Ipsum has been around since the 1500s and…

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You don’t have to “optimize” every blog post

We write a lot of blog posts here. Some days, I feel like that’s all I do! And I love the Yoast SEO plugin. Who doesn’t? It helps you narrow your keywords, and makes sure you’re doing all the right things to optimize your website. But you know one thing I almost never do? I…

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Before and After Website Transformations

Sometimes you are just not sure if your website is in need of an update or even a complete redesign. We hear hundreds of excuses from small businesses across the globe about why they haven’t updated their website … A redesign wasn’t our main priority this year …. A new website wasn’t in the budget ….…

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It’s important to use categories and tags correctly on your WordPress website

So you have a new WordPress website. And on that website, you have a blog. GREAT! We love blogs. As you can tell, because we blog nearly every day of the week here. But one thing that makes me absolutely crazy is when people don’t categorize or tag their posts. Either every post is in…

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Tips for making copy stand out on backgrounds

Drastic contrasts Using a highly contrasting color will make your text stand out. Use the empty space If your image has an empty space floating around, add the copy and use that space. Be transparent This technique works especially well if you have an image with dark monotone colors. Think outside lines Outline the edges…

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Who is your website for?

Hint: It’s not for you! One of my jobs as someone who builds websites is making sure the website I create is designed to work for the owner, which is a lot different than designing it for the owner. If you own a small business and are planning to get a website built, then you…

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How soon will I be #1 in Google?

I get this question fairly regularly, and I wish I had a switch I could flip that would allow me to give a date for that. (I’m pretty sure I’d make a lot more money if I could.) But this is not something you can predict or guarantee for organic rankings. To increase your rank…

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Interior colors for your website

Sometimes we spend so much time decorating our living spaces, in the colors we love and that make us feel relaxed and comfortable, that we overlook that these same colors can also create the same feeling of content for our websites. Here are some interior spaces and colors that may inspire you to create websites from…

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Don’t under-value your online presence

One of my biggest pet peeves is when people don’t recognize the value of their online presence. I see this all the time. New business owners and people running for local or state level elections are often the biggest offenders. They don’t recognize the value that having a strong online presence brings to their business…

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Sleek and unique sans serif fonts

Sans serif fonts are easy on the eyes and are great for websites, but sometimes they can be a little bit boring. If you are you looking for a sans serif font but are wanting one with a little more pizzaz than just your plain, run-of-the-mill sans serif font, then look no further. Here are…

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Stock photos aren’t always the right choice

If you need photos for your website, stock photos can be a great option. There are thousands to choose from, they are relatively cheap, and they brighten up your site. Everyone loves pictures. But sometimes, choosing stock photos is a bad idea. For example, we redid a site for an oral surgeon a couple of…

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You can use Google analytics to improve your website

If you have a website, and you care about what people are doing when they land on it, then you need Google Analytics. The data you get from having it installed is worth the $0 cost. What is Google Analytics? Google Analytics is a freemium web analytics service offered by Google that tracks and reports website…

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