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We’ve done quite a few websites for doctors and dentists over the years. (See Dr. Adams, Dr. DeWitt, or Dr. Smith for a few examples.) One of the questions always gets asked, can my patients fill out their forms online? And the answer is yes. BUT – you have to have HIPAA Compliant forms. Doctors of…
Accessibility. Do you know what that means? When it comes to websites, it means that your website needs to be able to be read by screen readers. Visually impaired people need to use computers too. Right now in the US, it’s not legally required that business websites be ADA complaint. But I predict that one…
Sometimes you need a normal or polite font, like a simple serif or handsome sans serif and then there are times when you need something that will make more of a statement. Illustrative fonts will fit that bill. Illustrative fonts are hot right now and there are plenty of great ones out there to choose…
I find that contractors and construction company owners often undervalue their online presence. Either they don’t have a website, or if they do, they had their kid, neighbor, or wife make one using a free or cheap website builder. Why? Because they don’t want to pay for it. They don’t see the value in that…
A lot of cool things have been happening in the design world so far in 2016, so I thought I’d take a few minutes to talk about the ones that are sweeping the stage and spreading like wildfire. I’d consider these design trends more like statements than trends because they are pushing web design into…
It’s no secret that I like to go to WordCamps. If you don’t know what WordCamp is, it’s a conference about WordPress. It covers all kinds of topics, such as design, development, user experience, business, and education. There are different tracks about different topics and you can come and go as you please and find…
I had a client contact me the other day. I had helped her set up her website a year ago, but she took on maintaining it herself and had done a great job. But she ran into a problem. There was one thing she needed to make happen, and she just couldn’t figure it out.…
Inspire your audience Fantastic blog posts should ignite the sharing of thoughts. If your small business has a blog, then you have the best marketing weapon available to you because no one knows more about what your small business is about than you. The posts you write about should inspire your audience and make them want to…
We have recently been working on a number of websites for contractors. This is not a niche that we expected to fill, but it’s something we’ve become quite good at, and we’ve build a reputation that we know what we’re talking about when it comes to websites for contractors. Here are a few things you…
We get a lot of inquiries from people asking about e-commerce. Everyone wants to sell something online, but few people have thought about what’s truly involved. I have some answers to some frequently asked questions about e-commerce. When we set up an e-commerce site, we use WordPress plus WooCommerce, so these answers relate specifically to that platform.…
When a client wants more than a website it is important to know the basics of print design and web design and to know how they work together. If you know the basics, you can make a complete and coordinated branding package utilizing with web and print designs. Working with CMYK (cyan, magenta, yellow, black) and…
A couple of years ago we worked with a client to set up his business website. He had a very specific idea of how he wanted it to look. He had some very specific functionality that he needed. In truth, he had a lot of opinions. Some of his ideas were things I recommended against,…
Color palette choices are crucial to the effectiveness of your website’s success. Subtle shifts in shades and tints within a palette can drastically alter the personality of your design and selecting just the right palette is no easy task; for many of my clients, choosing the right colors is the most challenging part of the…
We’ve been in business now for 10 years. In terms of Internet businesses, that’s a fairly long time. In that time, we’ve learned a lot. We’ve made mistakes. We’ve worked with some great people. I thought it would be fun to write a list of the advice I’d like to go back in time and…
Images can help your site rank better, but it’s essential to save your images with file names search engines can discern so that search engines can categorize them. Let’s say you have an image like this one of a red typewriter that you want to upload and post to your WordPress site: Rather than naming…