Social Media

Struggling to navigate the ever-changing world of social media for your business? Then you’ve come to the right place! Our blog is your one-stop shop for all things social media marketing. We provide actionable tips, tricks, and insights to help you crush your social media goals.

Whether you’re a seasoned pro or just starting out, we have something for everyone. We cover everything from choosing the right platforms to creating engaging content to analyzing your success.

Business people watching a live streaming. Social media concept.

Using Social Media for Political Campaigns

Last week I wrote solely about political campaign websites and things you can go to enhance your campaign's online presence. I have more ideas, so I am going to continue...
Robot showing different social media automation platforms

Why and How to use Social Media Automation Platforms

Social media automation refers to the practice of using specialized tools and software to streamline and optimize repetitive tasks associated with managing social media accounts. These tasks can include: Scheduling...
Social Media Content Calendar Icon

Creating a social media content calendar

If your business is only doing social media when you remember to pick up your phone or having a few extra minutes, then you probably aren't maximizing social media to...
Illustration demonstrating social media for business

2024 Social Media for Business Cheatsheet

You've got questions about social media, and I have answers. If one of your New Year's Resolutions is to increase your social media presence for your business, I have a...
Person using Nextdoor for Business on Laptop

Tapping into Neighborhood Connections: How Businesses Can Leverage NextDoor

Nextdoor is a hyper-local social network specifically designed for private online communities within neighborhoods. Launched in 2011, it allows verified residents within the same geographical area to connect, share information,...
Example of someone using a social media landing page

DIY Social Media Landing Page

If you use Instagram, you've probably seen posts that end in "Link in the bio." That's because Instagram doesn't allow links in the body of the your posts. And sometimes,...
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20 Holiday Social Media Post Ideas for Small Businesses

Are you neglecting your business social media accounts? I know, it can get tiring and hard to come up with new ideas for what to post to your various social...
Girls making a TikTok video after learning how can TikTok help your business

How can TikTok help your business?

Are you on TikTok yet? If not, you might consider using it for your business, and I have some ideas and examples for you. First, a little about TikTok. The...
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Facebook should not be your website

I was out for a jog the other day and as it's October, nearing election time, I encountered a number of signs for candidates running for local office. One of...
Person using social media on phone and laptop: Tips to use social media to promote business

Tips for using Social Media to promote your business

In today's digital age, social media has become a powerful tool for businesses to connect with their customers, promote their products or services, and build brand awareness. With over 4.26...
social media icons on a smartphone | Integrating social media into your website

Integrating social media into your site

If you have a website, there's a good chance you also have social media. And you might be wondering if you should include social media into your site in some...
facebook app icon

Is A Facebook Page A Website? No!

A phenomenon I want to address today is the idea of businesses that don't create or get a website and instead just use a Facebook page. (I see this a...
Political Website Needs

Invisible but important campaign website necessities

Tis the season for politics. Election day is right around the corner, so I've been checking out a lot of candidate websites, and have even made a few myself. Does...
people on their devices consider Facebook page or website and facebook vs group

Managing and Moderating Facebook Groups

It used to be that a business on Facebook had a simple page to represent their business. A page is simply a place for your business to exist on Facebook....
Facebook Hack

Securing Your Social Media Accounts

Nobody ever thinks it will happen to them. But it's happened to many people, and I don't want it to happen to you. I'm talking about social media account hacking...
Facebook reach

Get more organic reach with your Facebook posts

Do you ever notice how when you post to your business Facebook page, sometimes hardly anyone sees your post? There's very little interaction. Guess what? That's not an accident; that's...
people on their devices consider Facebook page or website and facebook vs group

Having a business Facebook page vs group

Being on social media these days is almost required for businesses, but now it's not just whether you should be on Facebook or Twitter or Instagram, but it's what kind...
Example of what it looks like when you add facebook messenger on website

Facebook Messenger on your website

I'm an admin on a lot of different Facebook pages. One thing I've noticed over the last year is that more and more people are contacting businesses via Facebook messenger....
Person using social media on phone

Sizing and adding banner art to YouTube and Facebook

Social media connects us with others and the number of social media users increases every year. By 2021, there will be more than 3 billion people connecting through social media...
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How to add an Instagram feed to your website

Yesterday I showed you how to create a great Instagram landing page to allow your Instagram followers to find your blog posts with ease. Today, I want to go through...