Social Media

Person using social media on phone and laptop: Tips to use social media to promote business

Tips for using Social Media to promote your business

In today's digital age, social media has become a powerful tool for businesses to connect with their customers, promote their products or services, and build brand awareness. With over 4.26...
Sharing Blog Posts

How to incorporate social media into your site

If you have a website, there's a good chance you also have social media. And you might be wondering if you should include social media into your site in some...
facebook

A Facebook Page is not a Website

A phenomenon I want to address today is the idea of businesses that don't create or get a website and instead just use a Facebook page. (I see this a...
Political Website Needs

Invisible but important campaign website necessities

Tis the season for politics. Election day is right around the corner, so I've been checking out a lot of candidate websites, and have even made a few myself. Does...
Facebook page vs group

Managing and Moderating Facebook Groups

It used to be that a business on Facebook had a simple page to represent their business. A page is simply a place for your business to exist on Facebook....
Facebook Hack

Securing Your Social Media Accounts

Nobody ever thinks it will happen to them. But it's happened to many people, and I don't want it to happen to you. I'm talking about social media account hacking...
Facebook reach

Get more organic reach with your Facebook posts

Do you ever notice how when you post to your business Facebook page, sometimes hardly anyone sees your post? There's very little interaction. Guess what? That's not an accident; that's...
Facebook page vs group

Having a business Facebook page vs group

Being on social media these days is almost required for businesses, but now it's not just whether you should be on Facebook or Twitter or Instagram, but it's what kind...
Example of what it looks like when you add facebook messenger on website

Facebook Messenger on your website

I'm an admin on a lot of different Facebook pages. One thing I've noticed over the last year is that more and more people are contacting businesses via Facebook messenger....
Person using social media on phone

Sizing and adding banner art to YouTube and Facebook

Social media connects us with others and the number of social media users increases every year. By 2021, there will be more than 3 billion people connecting through social media...
add-instagram-feed-to-website

How to add an Instagram feed to your website

Yesterday I showed you how to create a great Instagram landing page to allow your Instagram followers to find your blog posts with ease. Today, I want to go through...
Instagram landing page example

How to make an amazing Instagram landing page

If you use Instagram for your business, you already know that you can't put links in your posts. Well, you can, of course, but they don't work. They don't link...

How to choose hashtags for Instagram and Twitter

I want to take a few minutes to talk to you about hashtags. About what they are, what they are for, how to use them, and how to choose them....
Automate Social Sharing

Neat tricks to automate sharing your blog posts

Automation is a little side hobby of mine. I like to create automations that make my life easier. One of the things I automate is sharing my blog posts. I...
social media apps on phone

Does posting on social media help your SEO?

Yes. But probably not in the way you think. Technically speaking, Google tells us that social media is NOT a direct ranking factor. However, when it comes to what Google...
social media apps on phone

Should your business be on social media?

This is an excellent question and one that should be considered by any business owner before you start creating your social profiles. Some business owners may decide that of course...
facebook-ppc-management

Facebook PPC Management

Have you ever wanted to run Facebook ads but didn't know where to start? We hear you. Facebook PPC management can be a daunting task. If you've been thinking about...
Sharing Blog Posts

Auto-sharing blog posts to social media

If you are publishing on a blog frequently, and you're also on social media, it's a really, really good idea to share your blog posts on social media. It creates...
LinkedIn

Top Tips for using LinkedIn for Business

If you're a business owner, you are probably on LinkedIn, but you may not be using it to its full potential. LinkedIn has loads of potential benefits for your business, but you...
Google Plus

Google Plus is going away

Updated: Hello new visitor. Back in October of 2018, I wrote about how Google Plus was going to go away, and the first week of February 2019 over a thousand...