SEO
Yoast SEO: Free or Premium? What’s the difference?
I like the Yoast plugin. I have been using it for years. I install it on every site I create. It's got a lot of great features and I think...
Optimize your images for SEO
When you hear image optimization, the first thing that come to your mind is probably clarity or image size. And these things are important, but those don't have much effect...
Meta Descriptions Explained
What is a meta description, why do you need one, and how do you write a good one? All great questions that I'm here to answer for you today. What...
Don’t be afraid to share your knowledge
If you're a business owner, then you probably have some expertise in something. Whether it be contracting or construction, real estate, writing, or dog walking. You know your stuff, right?...
Stop blogging on a second domain
There many benefits of having a blog. It allows you to create lots of great content with ease. It promotes your business, organization, or industry. Websites with blogs have more...
The importance of your Google Business Listing
If you have a business, then you need to have it listed in Google. Did you know you can set up a Google My Business listing absolutely free? It’s true! It helps...
It’s easy to rank for terms that nobody is using
The other day I got an email from a potential new client, needing some website help. In the email, they proudly told me all the search terms they were ranking...
Meta descriptions are short again!
One of the things you can do with your content is provide meta descriptions. A meta description is simply a description of your page, seen by search engines, so that...
Using internal links to help users (and search engines) find your content
An internal link is a link on a domain that goes from one page on that site to another page on that site. The purpose of an internal link is to...
Page speed matters now more than ever
How fast is your website? Does it load quickly? If not, it's time to work on that. Google has been saying for a long time that page speed is going...
Setting Measurable Goals for your Website
Is your website successful? Yes? No? How do you know? Have you considered that question at all? When we start talking to a potential client about their new website, I...
What is On Page Optimization?
As a business owner, we understand you are busy. However, just like you wouldn’t neglect your store and let the displays get dusty, you shouldn’t let your website get dusty,...
Subdomain Questions and Answers
Your domain name is your Internet address. For example, my domain is sumydesigns.com. Easy enough. But what's a subdomain? A subdomain is a way to break up your domain into...
The importance of keyword research
One of the most important often overlooked parts of SEO is keyword research. What exactly is it and why is it important? Keyword research is the process of finding the...
Changes in SEO for 2018
The thing about SEO, it's always changing. As soon as you think you've got it down, there are new rules and changes to be implemented. Trying to keep up with...
Do you need to fill out the SEO Meta Title and Meta Description?
Yes and no. How's that for concise answer? Let me start by explaining what these things are. In a lot of themes, and in other SEO plugins if you use...
My business offers multiple services… should I have a different domain for each one for SEO?
This question comes up from time to time, so I felt it really needed addressing. I was working with a client who has a business who has two different services....
Do backlinks still matter?
If you've been on the web for a while, particularly if you had an older blog or website in the early 2000s, you may remember that most websites had a...
Setting Measurable Goals for your Website
Is your website successful? Yes? No? How do you know? Have you considered that question at all? Frequently, when working with a small business or individual about their website, I'll...
