Posts by Amy Masson
Increase engagement on Facebook posts
If you post something on your Facebook page, there’s a good chance that very few people are going to see it. The reason is that the algorithm is designed to depress your posts because they want you to pay for ads. Learn ways to get more engagement for free.
Read MoreAre you ready to offer online booking?
Think you need to offer online booking? I have some questions you need to ask yourself to see if you are ready, and to find the software you need.
Read MoreFour things to do BEFORE starting SEO on your website
If you want to draw more traffic to your site, you may be thinking about SEO. But there are a few things I think you should do first. Learn about the top four things you should do before you start searching for keywords.
Read MoreWhat it really costs to build a website for your small business
Want to know what a website is really going to cost you in the long run? I have a rundown of what you can expect but in truth, it varies. A lot.
Read MorePolitical Campaign Branding
If you are running for office, you should be thinking about campaign branding. How do you make your constituents remember you across all mediums?
Read MoreWhy your “word-of-mouth” business still needs a website
Do you get all your business from referrals? That’s amazing! But even so, you still need a web presence. Today we count the reasons why.
Read MoreThe Art of Choosing WordPress Plugins
Don’t just add plugins willy nilly. You need to be selective and make educated choices about the plugins you install. Learn more about how to evaluate plugins.
Read MoreSurprising ways you can damage your online presence with a DIY website
Thinking of making your own website? You don’t know what you don’t know when it comes to websites. Learn about some common mistakes and why you can benefit from hiring a professional.
Read MoreDomain Dilemma: Choosing the Right Name for A Business Website
Need to buy a domain name? There’s a lot to consider. Learn more about your options for your business and organization and how to pick the best domain name.
Read MoreIs WordPress really free? What are the hidden costs?
Is WordPress really free? Depends on how you look at it. Let’s dive into the associated costs of having a “free” website.
Read MoreDomain Drama: Navigating Renewals, Transfers, and Name Disputes
What will happen if you forget to renew your domain? A lot. And it’s unfortunate. Find out ways to ensure you don’t lose your domain and keep your online presence safe.
Read MoreAutomation for a Political Campaign
Running a political campaign requires a lot of digital tasks going on in a short amount of time. There’s a lot you can automate. Find out more in today’s post.
Read MoreUsing Social Media for Political Campaigns
If you are running a political campaign, having a website is just step one. You need social media too and you need to use it properly. Here’s how.
Read MoreA Political Website’s Guide to the Issues
Are you a political candidate wondering how best to showcase the issues on your website? Today, I talk about how to optimize the user-experience and maximize SEO.
Read MoreHow to optimize forms for political websites
The forms you put on your political campaign website aren’t just for filling out. They are a valuable marketing tool that you should be using to create more effective campaigns. Learn more about how to get more bang for your buck with your online forms.
Read MoreA Guide to Your Political Campaign Website
It’s time once again for me to write about political campaign websites. Learn about some “invisible” but important components that you should be setting up to make your website more successful.
Read MoreHow to Measure SEO Success: Key Metrics and Tools for Analysis
Want to know if your SEO is working? You have to set measurable goals and track those metrics. Today I break down what you should be looking for and how to track it.
Read MoreSEO is Not Just One Thing: How the Small SEO Tasks Create Big Results
There’s no one-stop shop for SEO. SEO success can’t be found in one single tactic, but in the cumulative effort of all the things you do.
Read MoreLocal SEO for Small Businesses: Secrets to Dominate Your Town
Local businesses should be focusing on local SEO. You don’t need to rank #1 across the country if you only serve a few cities. Find out the tricks to making your website win with localized SEO.
Read MoreThe Ultimate WordPress Security Checklist for Pre-Launch
If it’s time to launch a new website, consider a pre-launch website to make sure that your WordPress site stays secure. There’s nothing less fun than cleaning up a hacked site.
Read MoreIs WordPress Secure? WordPress Security Myths Debunked
Wondering if WordPress is secure? Heard rumors that it isn’t? Today I explore some common myths about WordPress security and help you make sure your site is safe.
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