Posts by Amy Masson

Community Yoga

Community Yoga

Community Yoga of Lafayette is a community of people dedicated to the practice of yoga. A different kind of yoga studio, where teachers are trained and classes are personal and intimate. It’s not often I get to work on websites for businesses in my own town, but I really enjoyed working on this one and…

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What to do with a negative review

Negative Reviews

I have written a lot lately about getting online reviews and how important they are, but of course the goal is to have all good reviews. But if you are a business that services a large number of clients, there will likely be a time when someone leaves you a negative review. So what do…

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IN Space LLC

IN Space LLC

What could be more fun than working on a website for a company that does advanced propulsion technology? (This means rockets to the laypeople like me!) This redesign for IN Space LLC took an outdated, not mobile-friendly site and made it modern and beautiful and I love how it came out!

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Social Media Imagery

Social Media Imagery

If you post on social media, and if you write blog posts that you are posting on social media, I want to take a minute to talk to you about image sizes. Did you know that each social media platform has different requirements for featured images? That doesn’t mean you’re required to have a specially…

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Scroll to the Top

Scroll to the top

If you have a website, and that website has more than a few words of content, then I want to talk to you about the “Back to the Top” button. What is this? And do you need one? This is a little button that hovers over your content, usually in the bottom right of the…

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Yes, Reviews Matter

I was talking to my dad the other day. I’d sent him a book for his birthday and I said, “It has great reviews.” He responded that he didn’t pay attention to reviews because they were all paid for by the book publishers. We had a talk about how on Amazon, they weren’t paying the…

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Pro-Freight Express, Inc.

Pro-Freight Express, Inc.

Not every site needs a custom design to be effective. Using the Showcase theme from StudioPress, we were able to customize this site to fit the needs of the client, who really just needed a simple site for their potential clients to see a bit about them and request a quote for services. Pro-Freight Express, Inc.…

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Mobile-First indexing: The Time is Now

mobile first indexing

Back in April of 2015, Google drew a line in the sand. And that line was about mobile-friendliness. If your site didn’t cut it, then it got cut. We nicknamed this “mobilegeddon” and advised everyone that if your website wasn’t mobile-friendly or responsive, then it needed to get that way and fast. Now, Google has…

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Goal Drive Website Design

Call to Action

There are a lot of people who can make a decent looking website. And many designers can create beautiful designs that can be used on a website. And I think we create both great designs and functional websites, but what really sets us apart is that we focus on creating websites to achieve a specific…

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If you build it, they won’t necessarily come

Conversion Killers

One of the biggest misstatements when it comes to websites is that if you build it, they will come. So many times I’ve seen a website launch and the owner expected to immediately be flooded with visitors and new customers, and that’s usually not the case. Reasons why you may not have visitors No one…

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