Social Media

Struggling to navigate the ever-changing world of social media for your business? Then you’ve come to the right place! Our blog is your one-stop shop for all things social media marketing. We provide actionable tips, tricks, and insights to help you crush your social media goals.

Whether you’re a seasoned pro or just starting out, we have something for everyone. We cover everything from choosing the right platforms to creating engaging content to analyzing your success.

How to choose hashtags for Instagram and Twitter

I want to take a few minutes to talk to you about hashtags. About what they are, what they are for, how to use them, and how to choose them....
Automate Social Sharing

Neat tricks to automate sharing your blog posts

Automation is a little side hobby of mine. I like to create automations that make my life easier. One of the things I automate is sharing my blog posts. I...
social media apps on phone

Does posting on social media help your SEO?

Yes. But probably not in the way you think. Technically speaking, Google tells us that social media is NOT a direct ranking factor. However, when it comes to what Google...
social media apps on phone

Should your business be on social media?

This is an excellent question and one that should be considered by any business owner before you start creating your social profiles. Some business owners may decide that of course...
facebook-ppc-management

Facebook PPC Management

Have you ever wanted to run Facebook ads but didn't know where to start? We hear you. Facebook PPC management can be a daunting task. If you've been thinking about...
social media icons on a smartphone | Integrating social media into your website

Auto-sharing blog posts to social media

If you are publishing on a blog frequently, and you're also on social media, it's a really, really good idea to share your blog posts on social media. It creates...
LinkedIn

Top Tips for using LinkedIn for Business

If you're a business owner, you are probably on LinkedIn, but you may not be using it to its full potential. LinkedIn has loads of potential benefits for your business, but you...
Google Plus

Google Plus is going away

Updated: Hello new visitor. Back in October of 2018, I wrote about how Google Plus was going to go away, and the first week of February 2019 over a thousand...
Using Twitter Lists

Organize your Business Twitter Account with Lists

When people ask me about using Twitter for business, I have a few standard tips for them. Don't set it up if you aren't going to use it. Engage, don't...
Get more Engagement on Instagram

Get More Engagement on Instagram

Do you use Instagram for your business? I love Instagram! It's so fun. (Follow us here!) And there are a lot of industries where Instagram can make a big impact...
Business Facebook Page

Your customers don’t want to be your Facebook friend

I want to take a minute here to talk about your business Facebook presence. Recently, I was looking for a business on Facebook and I found their profile. But instead...
social media icons on a smartphone | Integrating social media into your website

How to share your blog posts to social media

Yesterday I wrote a post about how important it is to share your knowledge on a website or blog. Today I want to talk about sharing of a different kind......
Instagram image

Should you use instagram for your business?

When I talk to business owners about their online presence, they all seem to already have or have planned a Facebook presence, but not as many have been thinking about...
Social Media Imagery

Social Media Imagery

If you post on social media, and if you write blog posts that you are posting on social media, I want to take a minute to talk to you about...
Conceptual business illustration with the words editorial calendar

Plan your social media strategy with an editorial calendar

You're busy. You don't have time to login to Twitter, Facebook, Instagram and continuously update your status and engage with your customers. But as a savvy business owner, you know...
Using Twitter Lists

Twitter for Business

I get asked a lot about social media for business, and there isn't one right answer for all businesses. Some social media is good for some businesses, and not for...
Email Marketing

Frequent Mistakes with Email Marketing

We are often asked to set up an opt-in on websites to allow users to subscribe to the business or individual's email newsletter. It's easy enough to do using any...
twitter-coffee

Twitter Lists Explained

I was on Facebook one day and I noticed that a friend posted something that said, "Listing gets you blocked." I was a little perplexed, so I followed up and...
Floating Social Media

Important Notes for the Mobile Experience

It is super important to have a responsive website. What's that mean? Put simply, it just means your website responds to the user's browser size or device and responds appropriately....
twitter-sizing

Twitter Profile and Header Photo Sizes 2017

If you own a small business you are probably already on Twitter, if not, there is no reason why you shouldn't be on Twitter. Your social media presence is one of...
facebook image sizing

Facebook image sizes for 2017

The photos and images you put on social media are the ones that will be representing you and your brand or business so you'll want to make sure that the images...