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As a business owner, we understand you are busy. However, just like you wouldn’t neglect your store and let the displays get dusty, you shouldn’t let your website get dusty, either. There is a reason you have a website, you are trying to get more customers. So, with that thought in mind, lets talk about…
There are a lot of choices when it comes to websites for your business. How do you know which to choose? I know a lot of people who do what we do, and all of them are wonderful. I can’t tell you not to choose them because I know they’d do a great job. But…
Everyone thinks about the ramifications of traveling and losing their laptop, whether that means leaving it on a plane, in an airport, or having it stolen in a coffee shop. These things happen all the time. But what many people don’t think about is what happens if you’re away from your home or office and…
I love Custom Post Types. (Need more info on what a Custom Post Type is? I wrote a blog post about it.) CPTs combined with Beaver Themer gives you endless options for displaying content. There are a variety of CPT plugins you can use, or you can hard code them into your theme as well. I’ve…
I get asked a lot about social media for business, and there isn’t one right answer for all businesses. Some social media is good for some businesses, and not for others. Is Twitter going to help your business? The best answer I have is maybe, which is understandably confusing. How to know if you should…
We do a fair amount of non profit website design, and one of the things that comes up for those is how to accept donations. A lot of organizations want to get donations for their charitable work, but don’t know where to start. Most often people come to me and say, “Well, I have PayPal.…
Your domain name is your Internet address. For example, my domain is sumydesigns.com. Easy enough. But what’s a subdomain? A subdomain is a way to break up your domain into parts for different uses. For example, we offer WordPress maintenance packages and you can sign up for those at support.sumydesigns.com. I’ve also set up websites that…
We are often asked to set up an opt-in on websites to allow users to subscribe to the business or individual’s email newsletter. It’s easy enough to do using any of the many, many tools available, but you may not realize the mistakes that many people make when setting up their email marketing plan. Not…
Whenever I start the process of talking to someone about their new website, I always ask them if they want a blog. Some say yes and some say no, but some people waiver. And here is what I would say to the waiverers. Either 1) you will have a blog and maintain it or 2)…
You should. I can’t tell you how many times a potential client comes to with an existing website and I take a look and don’t see any Google Analytics script. And every time I do, I just want to face palm myself. If you don’t know if anyone is coming to your website, how are…
If you’ve made the decision to move forward with a custom logo design for your business or organization, then you’ve come to the right place. Sumy Designs can create a logo that will set you apart from your competition. A logo takes time and effort to create, but a well-designed logo will give your business…
Not surprisingly, I have a lot of opinions on this. I have a lot of opinions on many websites in general. So let me start with this – you should update your website often. But let me break it down a little further. We are no longer in an era of “set it and forget…
When we first started making websites, almost 12 years ago, you really only had a few fonts to choose from on your website because if the person viewing your website didn’t have the same fonts loaded on their computer, then whatever fonts you picked wouldn’t be displayed. What that meant was that you had to…
Yes. Google announced back in 2014 that they were going to start using SSL as a ranking factor for websites. Not everyone jumped on the bandwagon because SSLs were expensive, had to continually be renewed, and took time to install. If you weren’t a website pro, you might not know how to make your site…
Sliders. Slideshows. Carousels, It doesn’t matter what you call it, website owners love them. And I’ve been trying to convince people to stop using them for a long time. If you look at our portfolio, you’ll see lots of sites with sliders. But it’s not because I tell everyone they should have one. The truth…
One of the most important often overlooked parts of SEO is keyword research. What exactly is it and why is it important? Keyword research is the process of finding the right keywords for your site. It’s super important, because if you don’t know what people are searching for, you might be targeting the wrong term.…