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Connecting your website to your newsletter manager or CRM

If you want to offer newsletter signups on your website, you may be wondering how that can be done. And there are a lot of ways. A LOT. And there...
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How to get more newsletter subscribers

Back in the early days of blogging, there were a lot of bloggers writing such good content that I'd sign up to get email updates so I wouldn't miss a...
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Automation for Beginners: A Step-by-Step Guide to Getting Started

One of the best things I ever did for my business was to learn about and implement automation. I spent a lot of time doing repetitive tasks, sending the same...
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Email Marketing Newsletter Tips for Your Business

An email marketing newsletter is an effective way to engage with your customers and build long-lasting relationships with them. A successful email newsletter can help you increase customer loyalty, generate...
RSS to Email

Save Time with RSS Feed newsletters

Want to write a newsletter, but don't have the time? I hear you. In fact, business owners often wonder how they can keep up with all the tasks involved in...
Mailchimp

How to integrate MailChimp into your WordPress site

There's no "one" or "right" way to integrate MailChimp into your website, so I'm going to give you a lot of options. Some simpler than others. So let's start with...
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MailerLite Review

I've written a lot of blog posts over the years about MailChimp. I know this post is a MailerLite Review and in the first sentence I mention MailChimp. I didn't...
Welcome Email

The #1 email you need to set up today — the welcome email

A few weeks ago, a friend sent me a link to the website of a local social media consultant. I took a look and ended up spending a long time...
Email Marketing

Stop neglecting your email newsletter

I talk to a lot of new clients and one of the things I ask is if they will have an email newsletter. And usually the answer is yes. We'll...
Get Subscribers to Read Your Email Newsletter

Email Newsletter Tips

Do you send out an email newsletter? Do you do it frequently? What's your goal with it? Do you have one? Have you thought about it. You should. The reason...
Get Subscribers to Read Your Email Newsletter

How to get people to read your e-mail newsletter

I see a lot of mistakes when it comes to e-newsletters. Everyone wants one, but few people who have one actually do it well. If you want people to actually...
Mailchimp

Resolved: MailChimp subscribers not being added to list

We set up a lot of websites. And many of those websites need to have an online subscription form for their newsletters. The vast majority of our clients use MailChimp...
Mistakes in Email Newsletters

Want to get more subscribers?

These days, almost every website has an e-newsletter signup on it, but how do you get people to enter their email address? It's going to take more than just putting...
Example Newsletter

More Tips for Creating Great Newsletters

In my last post, I wrote about how to have an effective newsletter sign up. Just popping a sign-up box on your website isn't enough to engage your readers, you...
Get Subscribers to Read Your Email Newsletter

Tips for Effective Newsletter Sign Ups

You can barely go to a website these days without being asked to subscribe to a newsletter. But what makes someone more likely to subscribe? In a word: Value. Be sure...
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Streamline the sharing of your blog

If you are writing a blog, then you need to share it. And you need to share it in multiple ways. You'll want to share it on social media, but...
genesis

How to use Genesis ENews Extended for your MailChimp E-Mail List

Note: This post was written in 2015, and I've written an update for it here. If you're like me, you want a good opt-in on your site. What's an opt-in?...
Welcome Email

Converting readers to subscribers

If you want something, you have to give something in return. That's the way the world works. But so often, I see websites with newsletter or blog subscription sign up boxes,...