Business
In the digital era, so much of your business is done online. We have created a huge library of articles that center around every digital aspect of running your business. From setting and achieving online goals to what goes on the about us page of your website, we have lots of great tips and tricks to help you make your business website work for you. Got a question? Just ask. We’re happy to answer your questions and give you direction.
Blogging trends and website design
A happy new year from Sumy Designs to all the small business near and far. 2017 was a good year for Sumy Designs, I hope it was for you as...
Websites for Realtors
As a realtor, your online presence needs to be great. But so many realtors make several key mistakes and miss the mark when it comes to attracting new clients. I'm...
Big tips to help your small business
Did you know that according to the Bureau of Labor Statistics’ Business Employment Dynamics, only 80% of small business startups will survive their first year? And only 50% will survive...
Is having a professional website design worth it?
In the days of a million options for the do-it-yourself website, many people are asking themselves if having a professional website design is worthwhile, or if they can just use...
The benefits of rebranding for your small business
Reaching new audiences Refreshing the look of your small business gives you the opportunity to hone in and target any new audiences you see as potential target audiences. Promote your...
Things to think about when considering a new logo or website design
Your website is your best marketing tool and it is always a good idea to take a look at your existing logo and website every now then and ask yourself...
Five things business owners need to know about websites
Owning a business is a lot of work, and many business owners forget to think about their website other than to get one up with basic information. But there's so...
Tips for selecting a web agency
If you are landing here, you may be in the market for someone to develop a website for you. Maybe you're launching a new book, starting a new business, or...
How to Grow a Successful WordPress Business
I spent this weekend in Kent, Ohio at WordCamp Kent, where I was given the opportunity to speak on business growth. This was the perfect venue to me to tell...
Do you have a great call-to-action?
I was talking to a potential client recently, and giving him my feedback on his current website. I said, "Well, you don't have a clear call-to-action. What do you want...
Expert tips on working from home with Kelly O’Neill
Working from home is fantastic and Sumy Designs has successfully operated from our home offices for over 11 years. But while working from home has its benefits, like not having...
Not everyone needs a custom website
Probably 95% of the websites we make are our own custom creations. Most of our clients come to us because they want a professional website that doesn't look like every...
Thankful
We have a lot of to be thankful for here at Sumy Designs, more than we could possibly put in one blog post. But, in the spirit of being thankful, we'd...
Logo file formats
Your logo is your identity and your identity is what separates you from your competition in the marketing world. Your visual identity has a key role in building customer relationships...
How to protect your content
We've had a problem for the last couple of years. Lots of people apparently love our content so much that they choose to use it on their own websites. None...
Simple ways to improve client retention
Work on your people skills As a business owner, you’ll work with different types of people and not all of those people will share the same wavelength as yourself. Some...
WordCamp DFW 2016 Presentation
I had the opportunity to present for WordCamp DFW, at the University of Texas, Arlington, in September and the video of the presentation is now up on WordCamp TV. Even though...
Discovering our clients
When we start a website we work with our clients to find out as much as we can to get the most information available so we can create a website...
How to get quality direct marketing lists
Buying direct marketing email lists is always tricky, and often hard to tell if you are dealing with a reputable distributor. Here are some questions you can ask that...
