We get a lot of clients who just want their sites redesigned. Often, a client knows their site needs updated, they just don’t know where to begin. Here are a few things you can do to help avoid a redesign that will drag on.
Research and Take Notes
Check out your competition to see what they are doing that you aren’t. If they are doing something you want take notes and consider options would make your site better. It is good to do a quick sketch or wireframe of your future site for reference. A wireframe will make sure your pages and navigational structure are cohesive.
Gather Design Elements
Research elements like style, fonts and colors. Are you wanting a flat design, a minimalistic modern and sleek revamp or do you want something with more skeuomorphism. There are so many options out there and by doing a bit or research you will be able to find something that has great usability and a structure that will work for your potential clients.
Update Content
Content is often overlooked, but as your business grows and changes your content should too. Start by making bullet points of all the revisions and new content you’d like to add. If you can afford it, hiring a copywriter is always good idea, but if not have someone proofread your new material to make sure it is clearly written and concise. Getting content to the developer is often the most time-consuming part of the redesign phase – but preparing ahead of time and providing content to your designer up-front will win you brownie points with any developer.
Prepare for the Relaunch
Once your redesign is complete it is a good idea to do a little marketing and promote your new design. Use newsletters, social media and emails to help get the word out that your awesome new site is live. Your website being a success is in the benefit of everyone involved. The more traffic to your site the better.
Sumy Designs would love to help you redesign your website. Whether your project is large or small, we can help. Contact us today for a free estimate.
Susan Sullivan
Susan lives in the Dallas/Fort Worth Metroplex area with her husband and children. She is an avid distance runner, environmentalist, part-time beekeeper, chicken farmer and amateur photographer.